By Room · Independent eco paint specialists, 25+ years
The Best Paint for Your Living Room
Rich, breathable colour for the room you actually live in. Natural paints that look beautiful and keep your air clean, for walls, woodwork and ceiling.
The paints I'd actually use in a living room
The living room is where we all end up, so it is worth getting right. I want rich, lasting colour and a healthier room to relax in, breathable and low odour, never plasticky.
For walls, Grafclean in 120 colours, Earthborn Claypaint for a soft chalky finish, or AmbientPro+ for the cleanest air. For white, Grafclean White or Auro 524.
For woodwork, Grafclean Eggshell. For ceilings, AmbientPro+, which absorbs CO2 and helps keep the air clean.
Why us? We've run The Greenshop from here in the Cotswolds for over 25 years, and we're fiercely independent, a real shop, not a paint brand pushing its own tins. Every paint I sell I've tested and used in my own home first, because for us this is personal: cleaner indoor air genuinely matters to me. It's why I only stock finishes that are better for you and better for the planet, backed by proper certifications rather than green marketing. More than 500 customers have reviewed us at 4.8 out of 5.
Painting more than one room? See our full guide to the best paint for every room.
What to use, surface by surface
Grafclean Natural Emulsion
Our top selling wall paint, breathable and washable, in 120 colours or a premium white. The safe all rounder for the room you live in.
From £26 1L, 4L & 10L
Shop & choose colourAlternativeAlso great: Earthborn Claypaint for a chalky ultra matt colour, or AmbientPro+ for the cleanest air.
Grafclean Eggshell
Skirting, doors, window sills and built in shelving. A durable, wipeable natural eggshell with a soft sheen that takes the everyday knocks.
From £28 white & colours
Shop & choose colourAlternativePrefer a traditional gloss? Auro 516 Gloss.

Graphenstone AmbientPro+
A handmade lime paint that actively absorbs CO2 and helps clean the air overhead. Our cleanest, greenest white.
From £36 1L, 4L & 10L
Shop & choose colourAlternativeAmbientPro+ works beautifully on your walls too, for the greenest finish.

Why it matters in a living room
The room you live in, breathing easy
The living room is where the family gathers, so it is worth getting right. These breathable natural paints give you rich, lasting colour and a healthier room to relax in, without the plastic feel or the off-gassing of conventional paint.
- Rich, breathable colour
Beautiful depth of colour that still lets your walls breathe.
- Low odour, better air
No months of fumes in the room you spend your evenings in.
- Certified, not greenwashed
Our range includes paints that are VOC Class A+, Vegan, cruelty free, microplastic and formaldehyde free. Each product lists its own certs.
Before you buy
How to choose, in 60 seconds
Walls and ceilings look calm in a breathable matt. For woodwork and anything that gets touched, step up to eggshell so it wipes clean.
If scuffs and splashes are likely, our Grafclean Eggshell wipes clean and shrugs off the everyday knocks.
Order a peel and stick swatch or a tester and live with it for a day. Colours shift with your light. Get a swatch.
How much paint will I need?
Measure up in a minute and we will tell you how many tins to order, so you are not left short or over buying.
Open the paint calculatorLoved by real customers
Try before you commit
See the colour on your own living room wall
Order a peel and stick swatch or a tester and live with it for a day before you paint the whole room. Not sure which paint is right? We are a real, independent shop, so just ask us.
Independent eco paint specialists in the Cotswolds · 25+ years · 4.8/5 from 513 reviews